Take your business to the next level FOR THE WIN. Millions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play. Reality is Broken by Jane McGonigal A Newborn Business by Zoltan Andrejkovics For the Win by Kevin Werbach Gamification by Design by Gabe Zichermann. In For the Win, Kevin Werbach and Dan Hunter argue persuasively that game- makers need not be the only ones benefiting from game design. Werbach and.

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McCord helped create the unique and high-performing culture at Netflix, where she was chief talent officer.

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In this illuminating guide, Werbach and Hunter reveal how game thinking can yield winning solutions to real-world business problems. Yet those who actually manage to do so are exceedingly rare.

Publisher’s Summary Take your business to the next level – for the win. Feb 04, Christophe Addinquy rated it it was ok Shelves: This book is about how to implement gamification to one’s business systems. The book is divided into six lessons, referred to as levels. However, performing it well remains tricky. L This book is about how to implement gamification to one’s business systems.

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Across all of these break-out companies, a set of common patterns has evolved into a repeatable playbook that Gil has codified in High Growth Handbook.

For the Win Audiobook | Kevin Werbach, Dan Hunter |

For The Win is a must read for anyone interested in the emerging field of Gamification. Jul 26, David Peirce rated it liked it. Read this to preempt the class on coursera.

This is a short overview of the new field of Gamification. A slew of business books on how game theory can energize the workplace have been hitting the market. David Wood Australia Or, get it for Kobo Super Points! Other editions – View all For the Win: Secrets of Power Negotiating,15th Anniversary Edition.

Jan 10, Ilona rated it it was amazing Shelves: That said, the authors werbacu a couple of educational models that have werbacb successful. For The Win is written in an approachable, conversational tone and maintains a fun feel throughout.

The book is clearly targeted to business applications, while my interest is in teaching and learning, but even though there was no directly applicable examples I found the book useful as I continue to think about how to gamify a College course. Some very practical and sound advice on how to approach gamification, along with anecdotes of haphazard pertinence.


Chapters are handled like game levels, but that is all. I am very interested in using this with to motivate customer learning in my company’s customer community.

Several studies have shown that leaderboard alone in business environment usually reduce performance. Spend your tuppence on birdfood, dor what have you got?

When it comes to recruiting, motivating, and creating great teams, Patty McCord says most companies have it all wrong. The title should be at least 4 characters long. What could have made this a 4 or 5-star listening experience for you?

The Science of Star Wars. In For the Win, authors Kevin Werbach and Dan Hunter argue persuasively that gamemakers need not be the only ones benefiting from game design. Getting into the game: The careful and skillful construction The careful and skillful construction of these games is built on decades of research into human motivation and psychology: